Siam Paragon in collaboration with the Ministry of Culture through the Department of Cultural Promotion, promotes Thai identity and preserves the cultural heritage of the Songkran Festival. This festival has been registered as an intangible cultural heritage of humanity by UNESCO. The grand event, “Thai New Year Songkran Festival,” takes place from April 12 to 16, 2024 at Siam Paragon’s Fashion Hall, 1st floor. The aim is to celebrate the Thai New Year and preserve the traditions of Songkran. The Ministry of Culture, through the Department of Cultural Promotion, has invited Buddha statues associated with the Naga deity for worship to enhance auspiciousness for the beginning of the Thai New Year at Siam Paragon’s Fashion Hall, 1st floor. This event is graced by Mr. Sermsak Pongpanit, Minister of Culture, Secretary of the Ministry of Culture, executives of the Ministry of Culture, and executives of Siam Paragon, as well as ambassadors from various countries. Attendees will enjoy traditional Thai dance performancesof silver and gold flower shows and a special Khon, masked dance drama on Ramayana the Epic, Battle episode. The episode was created by Dr. Surat Chongda, who contributed to creating Khon, the masked dance drama to meet international standards. The performance will be on April 12, 2024 at Siam Paragon’s Fashion Hall, 1st floor. 

The ancient sacred Buddha statues, considered treasures of the nation, totaling 12statues, are graciously invited from the National Museums under the Department of Fine Artsfeature 1. Replica of Phra Buddha Sihing 2.Votive Tablet Depicting the Twin Miracles of Saravasti 3. Phra Bhaisajyaguru (Medicine Buddha) 4. Phra Rattanatri Mahayana (Buddhist Trinity) 5. Buddha Subduing Mara 6. Phra Bua Khem (Dakkhinasakha) 7. Sandal Wood Buddha Sheltered by Naga 8. Rhino Horn Buddha Sheltered by Naga 9. Ivory Buddha Sheltered by Naga 10. Buddha Sheltered by Naga in Subduing Mara Gesture 11. Buddha Imprinting His Footprint 12. Votive Tablet Buddha Sheltered by Naga. Additionally, there are activities such as the ceremonial bathing of the Buddha statues on their respective birthdays, allowing both Thai and international tourists to experience the exquisite Thai culture. Activities also include exhibitions and workshops showcasing traditional Thai flower garland making, herbal compress ball preparation, traditional Thai powder demonstration, andLook Choop or gelatin dipped fruitdemonstration. Blessed holy water from 9 temples enhancing for auspiciousness will be distributed to participants (in limited quantities).

Join us in reviving Thai culture amidst the joyful atmosphere of the Songkran Festival at the “Thai New Year Songkran Festival” from April 12 to 16, 2024, at Fashion Hall, 1st floor. Do not miss to experience the wonderful collaboration with world-renowned artist Philip Colbert, who presents his exclusive art installation for the first time in the world! The festival also come up with full-scale entertainment. Come celebrate the Songkran Festival at Siam Paragon Ultrasonic Water Festival 2024 “Songkran Lobster Wonderland by Philip Colbert.” For more information, please contact 02-610-8000 or follow us on Facebook: SiamParagon.

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