Central World, the best celebration landmark in the heart of the city, officially marks the start of Christmas and New Year festive season; lighting up its tallest Christmas Tree in SEA

 24 พ.ย. 2564 | 227


  • Be mesmerized by first-ever show featuring a giant whale in 3D on the panOramix screen, with full visual and sound effects.
  • Southeast Asia’s largest Christmas tree will be an instagrammable landmark; attractive photoshoot spots will be set up in various locations throughout the shopping center to let people’s happiness shine.
  • Enjoy both inside and outside the shopping center with the Christmas carnival outdoor market, shopping for gifts at the gift market with over one million gift options, and meeting 8 adorable Christmas characters who will be sending out positive energy to everyone.
  • Be immersed in performances by the full ensemble of Thailand Philharmonic Pops Orchestra from Mahidol University’s College of Music, and for the first time ever, Maylada ‘Bow’ Susri will perform Christmas songs with the orchestra.



Bangkok (18 Nov 21) – Central Pattana plc, developer of centralwOrld, is underlining centralwOrld’s status as a renowned world-class landmark for Christmas and New Year celebrations in the heart of Bangkok with the ‘Forwarding Happiness 2022’ event, which marks the start of the highly anticipated festive season that will last until the countdown to the New Year. centralwOrld is inviting people to take part in the moment of celebration with the Christmas tree landmark in the heart of Bangkok. The Christmas tree will be the largest in Southeast Asia, standing at over 40 meters tall. Visitors can also enjoy eight attractive photoshoot zones that will be set up to turn centralwOrld into a land of shining happiness that extends joy to everyone, showing Central Pattana’s appreciation for being able to stand alongside Thais for more than 40 years.

The grand opening ceremony will be presided over by Yuthasak Supasorn, Governor of the Tourism Authority of Thailand. He will be joined by Mr.Suthipak Chirathivat Executive Director of Central Pattana Plc, Advisory Member, Executive Committee of Central Group of Companies, Dr. Nattakit Tangpoonsinthana, Executive Vice-President of Marketing, Central Pattana plc; Apichai Chatchalermkit, Deputy Governor for Tourism Products and Business, Tourism Authority of Thailand; Suthipak Chirathivat Advisory Member, Executive Committee,Central Group of Companies , Executive Director Central Pattana Public Company Limited ; Kan Kulpiyavaja, CMO of Chabaa Bangkok Co., Ltd.; Atis Ruchirawat, Managing Director of General Card Services Co., Ltd.; and Suporntip Pongsachamnankit, Head of Credit Card Products Card Payment and Unsecured Product. For the first time ever, popular actress Maylada ‘Bow’ Susri will lead a live performance of Christmas songs fully backed by the Thailand Philharmonic Pops Orchestra from Mahidol University’s College of Music.



Dr. Nattakit Tangpoonsinthana, Executive Vice President of Marketing of Central Pattana Plc., said: “This year is an extra-special year because Central Pattana has been a part of Thai society for more than 40 years. This year’s event is our way of showing our appreciation to the Thai people. We are bringing many phenomenal, joyful features and activities including Southeast Asia’s largest Christmas tree as an iconic landmark of happiness; eight attractive photoshoot zones and spectacular decorations that will turn the shopping center into a must-visit photo landmark for Thai people; an exciting 3D show on the panOramix screen available for for the first time; and live music from the Thailand Philharmonic Pops Orchestra from Mahidol University’s College of Music. In addition, customers can also enjoy a musical phenomenon featuring various new-generation artists, a jazz festival, a Christmas market, and a world-class New Year countdown event at Central World – which is known as the Times Square of Asia. All these activities and events will be held under Central Hygiene & Safe Plus+' measures.”



Exciting instagrammable spots throughout Central World that you need to check out every year

The giant Christmas tree at centralwOrld will be the largest in Southeast Asia, standing at over 40 meters in height and spectacularly decorated. Visitors can also enjoy eight attractive photoshoot zones: Gateway of Light, The Positive Energies, Empowerment Stage, Shining Bubble, Tunnel of Harmony, Gifts of Positivity, Field of Stars and Tree of Hope, which will be set up in Square A; the Universes of Happiness photo spot at Centralcourt; and the Happiness Reflection photo spot on the 2nd floor in the Skywalk entrance zone. Customers can take selfies with the eight adorable Christmas characters: Kind, Harmony, Hope, Joy, Wisdom, Wonder, Love and Bliss, who will be sending out positive energy and smiles to everyone.



Forwarding happiness through a special show and Christmas Happenings until the end of the year

For the first time ever, enjoy a special show featuring a gigantic whale in 3D on the panOramix, the world's largest digital interactive screen, with full visual and sound effects. centralwOrld Music Heals 2021 will be held from 18 November 2021 to 2 February 2022, featuring new-generation artists such as JAYLERR x Ice Paris, Billkin, PP Krit, TRINITY and Zom Marie singing to music performed by the Thailand Philharmonic Pops Orchestra from Mahidol University’s College of Music. Available from 1 December 2021 to 5 January 2022, the Christmas carnival outdoor market will let you enjoy shopping in a winter market setting with more than 300 international dishes to choose from. Customers can also enjoy choosing from over a million gift options at the wOrld gift market, the biggest gift market, which will be held from 16 December 2021 to 5 January 2022. From 23 to 31 December 2021, there will be the ‘Happiness Parade’ show and the ‘Santa Claus Live’ show, where you can take pictures with Santa Claus in the new normal setting. You can also experience the fun of the AR-enabled Free Fire Festperience Fun Park. Food lovers can try out several new restaurants at centralwOrld, including Co-Unlimited, Meat Labo, Santouka Ramen, Tajimaya Shabu, Tonkatsu Wako and Victoria by Cocotte, and enjoy desserts that will be available only at centralwOrld such as A Christmas Prince by Pacamara and Mashmallow Bomb by Peak Chocolate. Customers can also choose to spend their happy family time at the newly-renovated TK Park under the concept of ‘Journey to the Next Chapter’, Play Mando, an immersive playground for children, and The Rink, the largest ice-skating rink in the city.                                         

Get ready to shop for the latest collections and enjoy a wide range of year-end promotions

Enjoy ‘New Stylish Happiness’ at the newly-renovated H&M and experience the first H&M HOME concept store in Thailand, which will be the ultimate interior decor and lifestyle store. The new North Face concept store will open for the first time in South East Asia and the latest collection of The North Face Urban Exploration will be available for the first time in Thailand. STUDIO360 X TAKEO KIKUCHI will be offering special sets of ‘From Stationery to Fashion’, a collaboration collection by Japanese fashion brand TAKEO KIKCUHI and STUDIO360, a curated stationery store. centralwOrld will also offer special privileges to members of MasterCard credit cards (who are also members of The1 card). The top ten spenders with the highest amounts of spending accumulated during the campaign period (a minimum of 300,000 baht spent) will receive a free iPhone 13 128GB worth 29,900 baht. The top 50 spenders (a minimum of 100,000 baht spent) will receive vouchers for room accommodation at hotels under the Sala, Hilton, Intercontinental and So Sofitel groups worth up to 20,000 baht* each. As part of the ‘Happy Everyday Pay Mastercard’ campaign, members of Mastercard who spend at centralwOrld will receive a free drink or a cash voucher for participating fashion stores.

Don’t miss out on the festive celebrations under ‘Forwarding Happiness 2022’, which runs from today until 5 January 2022 at Central World.



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